to be walking down main street inri roslindal in boston saying thank you to the community. >> this is the third year you've done it. have you seen tangible results? is it actually helping beyond the one day? >> i think we've seen an increase in sales and we've seen a carry over of people really understanding the importance of small businesses. i mean, this has real become a movement. you have over 300 community organizations that have supported small business saturday, elected officials in all 50 states. the senate passed a unanimous resolution. how often does that happen in washington? >> that's right. >> and last year we had the president and his two daughters shopping at a local bookstore in washington so i think what's important is, this is not just about small business saturday. it's really the kickoff for the holiday season and a kickoff for support of small business saturd saturday. >> across the administration you're going to be seeing this again. many will be out shopping. many in my cabinet already have plans, and you probably have plans too. >> absolutely. i'll be out tomorrow, guys.